Date: April 2020
in response to UN Brief
Designed by: Mayapuri Studio, Chennai
The studio came across UN’s brief on 30th March, 5 days after into the national lockdown. The studio had shut down and the team collaborated remotely creating nine posters and one animation. They submitted their work over 14 days. “The effort was for a dual purpose—to serve the UN campaign and also support our ongoing efforts to spread awareness in the rural part of our state Tamilnadu,” said the creative director CP Aaryaan. A few creatives were translated into the Tamil and shared locally.